The #1 Sales Strategy
Used By Successful Investors To Sell Houses Faster and for More Money Than Any
Other Method!
“How To Find A Buyer For Your House
In 30 Days Or Less Using ‘Investor Secrets’
of The ‘Rent to Own’ Sales
Strategy”
Special Report Reveals Secrets To
The #1 Preferred Sales Strategy
Used By Today’s Most Successful Real Estate Investors …
Simple Instructions On
How YOU Can Use This
Same Strategy
To Sell YOUR Own House!
Dear Frustrated Seller,
You already know it’s a tough time to be selling a
house. You’ve heard the news and seen the headlines:
“Mortgage
Markets in Crisis …”
“Worst Real Estate Market in 30 Years …”
“Foreclosures at All Time Highs …”
These headlines are running 24 hours a day, 7 days
a week. Television, radio, newspapers and internet, all doing their best to pound
us into submission. “Doomed forever” would seem to be our
fate (at least according to the major news outlets).
Well, I’ve got good news and
I’ve got bad news. Let’s get the bad news out of the way
first.
The Bad News is …
They’re Right!
We’re in a terrible market. Prices have
dropped in many areas around the country and could continue to fall in the
coming months. To make things worse, banks and mortgage companies have changed
the rules on what it takes to qualify for a mortgage.
It’s gotten to the point where it’s
practically impossible for buyers with even the smallest blemish on their
credit, to qualify for a mortgage.
In order to qualify for a mortgage in today’s
market …
Lenders Now Demand BIGGER Down Payments
And They Insist On HIGHER Credit Scores
What that means is … the average, hardworking
“would-be” buyer can no longer qualify for the loan they need to
buy a house!
Even if you have the perfect house, in the perfect
neighborhood, and it’s priced at a “more than fair price”,
without a buyer who can qualify for a mortgage, there’s NO sale.
If the average buyer can’t qualify for a mortgage,
how do you SELL a house?
Okay, before you get totally depressed, let me get to
some good news.
The good news is things WILL get better; we’re not
“Doomed Forever” …
This market will change. Circumstances will improve. And
prices will stabilize (even in the hardest hit areas of the country). The
current “over-supply” of houses will eventually be absorbed into
the market and lenders will once again “loosen” credit requirements
to make it easier for buyers to qualify for a loan.
But this won’t happen
overnight.
It could be several months before we see the markets
turn-around and banks loosen lending guidelines again. It seems, at least for
now, if you’re a “seller”, your best option may be to simply
sit and wait it out. But what if you need to sell now ,
not a year from now … what should you do? What CAN you do?
Are there any alternatives to help you sell and help your
buyer BUY? Yes, absolutely.
And I think that’s best explained by telling you
what my partner and I did when we were in the same situation.
First, I want to tell you that I know the headline of
this letter seems almost too good to be true. But it’s true nonetheless.
Investors are doing this all the time (finding full price buyers within 30
days or less).
My partner and I have done it ourselves several times now
and even refined and improved this strategy based on our experience of
what works BEST.
I’ll even give you some examples. But first let me
introduce myself.
My name is Michael Hart. I’m a former real
estate agent and mortgage consultant. I’ve been involved in
real estate one way or another ever since 1986 when I went to work for “Buy
Owner” … one of, if not THE very first company that was
started specifically to help people advertise and sell their houses “by
owner”, saving them thousands of dollars in real estate commissions.
Today I spend most of my time “investing in, or
working on” houses. But don’t worry; I’m not here to bore you
with 26 years of history!
It was something that happened 6 years ago that I
want to tell you about.
It was truly an
“eye-opening” experience!
Six years ago, I partnered with a friend and started
getting serious about real estate investing. That’s when I first used the
“Rent to Own” sales strategy to find a buyer for a house we bought.
We bought the house for $24,000 below market. It was in
good condition except for needing a little paint and a few minor repairs.
Within a week, we had the house ready for re-sale and had a “For Sale
By Owner” sign up in the front yard.
It was only a week later that we started getting
impatient (I’ll tell you why in a minute)!
Just one week after completing repairs and putting up our
sign, we decided to meet at the house and discuss “strategy”. I
remember my partner was already in the house when I arrived. The first thing he
said as I walked through the door was …
“We Need To Sell
This House
Before The Next Payment Is Due,
And That’s In TWO Weeks!”
“BAM!” The urgency of the
situation hit me like a ton of bricks!
Long story short: Because of the way we bought this
property, we didn’t have the luxury of being able to “skip”
that first month’s payment (like you do when you get a “new”
mortgage). The payment on this house was $1,069 a month, and
it was due in 2 weeks!
Not only that, but we had a call the day before, offering
us a great deal on a 2nd property, and we wanted the deal! But it
meant more money out of pocket.
We knew there was no way we could make payments on this
house and still afford another property at the same time (the payment on the 2nd
house was $1,012 a month!)
We Couldn’t Afford
To Make
Payments On TWO Houses!
We had to make a decision. Either forget about the deal
on the second house or figure out some way to cover our payment on this first
one until it was sold!
Our first thought was “hey, let’s rent it
out!”, but after thinking about it for a few minutes, we realized we
both felt the same way about renting, which was to say …
We Didn’t Want To Be Landlords!
Neither of us wanted to end up doing house repairs at one
in the morning for some crazy tenant. But we had to do something and we had to
do it FAST!
That’s when we decided to try a sales
strategy we’d heard about called “Rent to Own”.
We already understood the basics of how it worked. WE had
talked about it with other investors and read about it online. It was suppose
to offer all the benefits of owning a property without the headaches
of being a landlord.
The decision was made then and there to (as NIKE says)
just DO IT!
So as we
left the house that day, I added four little words to our “For Sale By
Owner”
sign. Here’s what I wrote (in that little space right next to the
phone numbers):
That’s it, it started as simple as that.
From there we both went home to find and read everything
we could about how to do “Rent to Own”.
And “giving it a try” was the smartest thing
we could’ve done!
I had no idea at the time that those four little words
would make such a big difference in how we invested in real estate. But today,
we look back on that as the day when our entire investment strategy was
permanently changed for the better.
Practically overnight, we went from an admittedly
stressful “buy and sell” strategy, to a “Buy then Sell as a
Rent to Own” strategy, and we’ve never looked back since!
Here’s what we were able to
do as a result of using this strategy:
It didn’t take long for us to “catch
on” and realize that this new strategy was:
The BEST Real Estate Decision We Had Ever Made!
Here’s what happened on
that first house …
We actually started getting calls from people within the
first 2 or 3 days of adding that little phrase to our sign(s). The calls were
coming from people who were driving through the neighborhood, or had
a friend who lived in the neighborhood.
The two things they wanted to know when they called were:
“How Does
Rent-to-Own Work? …
How Soon Can I See The Inside of The House?”
And exactly two weeks from the time we started
advertising as a “Rent to Own”, we had a “tenant-buyer”
for our house who…:
·
Brought us a non-refundable deposit fee of $5,000! (yes, you read it right,
“non-refundable”!)
·
Agreed to pay a slightly higher than average rent of
$1,200 a month!
(10% higher than average for the neighborhood!)
·
Agreed to be responsible for their own maintenance and
repairs! (which meant virtually NO hassles & NO repairs for us to do!)
·
Agreed to pay full appraised value with NO
haggling over price! (they didn’t even mention it other than to
confirm the number!)
·
NO real estate agents involved! (no
“middleman” to suck the life out of us or ruin the deal!)
·
NO commissions to pay! (no agent means no 6%
commission, a savings of $10,200 when the sale goes through at $167,000!)
·
NO closing cost to pay! (we signed the papers and
collected the $5,000 deposit while standing at the kitchen counter!)
Honestly … we were SHOCKED at how fast
it happened and how easy it was! And the best part was, we had more than one
family that wanted to buy the house!
It actually worked so well that we went ahead and
contracted to buy the 2nd house as well. And then we used the same
“Rent to Own” strategy to market that house as well, AND …
We Were Able To Put A
Tenant Buyer In That 2nd House
Just 3 Weeks Later!
And again we …
·
Collected another non-refundable deposit!
·
Got higher than average rent!
·
Had a tenant-buyer who agreed to do their own repairs and
maintenance!
·
Agreed to full market purchase price (again no
haggling over price!)
·
With no real estate agent involved!
·
No commissions to pay!
·
No closing cost to pay!
It was at that point, after we had used the same
“Rent to Own” strategy to find a buyer for a second house (in less
than 30 days) that I realized …
This Was NO
Fluke!
It Was A PROVEN Strategy,
And It Worked Like A Charm!
I knew right at that moment, I (and anyone else who knew
this strategy) would
… Never again be at
the mercy of some hapless real estate agent or some yahoo that just wants to beat you
up over every single detail about the house!
Listen, I know how it feels to be sitting there waiting, hoping
and praying that somebody will finally show up at the door to buy the house
… and I don’t EVER want to be in that position again. Maybe
you’ve been there in the past. Maybe you’re in that situation NOW!
Here’s what I would tell you if I were sitting there
in front of you …
“Learn how this strategy works. It’s not that
hard to learn. Real estate agents like to make it sound “mysterious”
and difficult to justify their fat commission checks! But if you’ll just
put in a little time and effort to understand how it works, you will
…”
“Never
… Ever … EVER
Allow Yourself To Be Put In That Position Again!”
Once you know how the “Rent to Own” strategy
works …
·
YOU will be the one in charge!
·
YOU will be the one who makes the
rules!
·
YOU will pick a buyer instead a buyer
picking you!
Okay, more details in a moment, but first, two very
important things I want to tell you.
Number one, this is not a “magic pill”! There
is no one single strategy or sales method that will absolutely work for every person in
every situation. This one included. The two situations where I do not recommend
this strategy are when you owe more than your house is worth, and when you have a
monthly payment that’s more than what your house might rent
for. If that describes you, I cannot help you.
However, you ARE in the RIGHT place if:
·
Your mortgage does not exceed the value of your house. (Example: If your house
is worth $170,000 and the balance of your mortgage is $170,000 or less, then
this sales strategy could work for you!)
·
Your monthly payment is not more than what your house
would rent for. (If your monthly payment is $1,200 and your house would likely rent for
$1,200 a month or more, then this sales strategy could work for you!)
Ideally, your house will rent for more than the
amount of your monthly payment and your mortgage balance is than the house’s
current value. If that’s the case, then you’re in a very
strong position to benefit and profit from the information in this report!
The second thing I wanted to tell you is
that I didn’t add a bunch of “fluff and puff” pages to this
report. You’re probably like me. You value you time. I don’t like
it when I have to dig through 20 pages of information just to find just once
useful nugget of information.
This report contains 50 pages of solid information
gleaned from 6 years of personal experience (trial and error) and “oh so
many” hours of reading and research. You can skip the school of hard
knocks, we’ve already been there, done that, took the lessons we learned
from it and wrote it all down for you!
The title of this Special Report is …
“How To Sell Your House Before The Next Payment Is Due” …
The Inside Secrets of Selling “Rent to Own”
And here is what
you’ll find within the pages of this report:
·
7 reasons this is the #1 sales strategy among Successful
Investors! … page 15
·
The 5 main benefits for tenant buyers (share these benefits
with potential buyers and they love you for it) … page 19
·
3 Ways to determine your Sales Price (the expensive way,
the cheap way and the FREE way) …
page23
·
5 different sources to help you determine Monthly Rent (online, by phone and
through the paper) … page 28
·
The exact wording I use to get the highest Down Payment (I tell you exactly
what I say and why) … page
30
·
Why I always offer a “Rent Credit” (what it is and why it is
to your advantage to use them)… page 32
·
The 2 schools of thought on whether or not to collect a
“Security Deposit” (some landlords collect them, some
don’t, and I tell you why) … page 35
·
How to Get a Buyer “Qualified” by a Mortgage
Broker for FREE (it’s easier, faster and cheaper than doing
it yourself!) …
page 37
·
Who NOT to call when you want to qualify a Buyer (calling the wrong person
can cost you the sale!)… page 37
·
The 3 types of Signs I use Every Time (I’ll even show
you a super-effective little “home-made” sign I make and
use to attract buyers)… page 39
·
The 9 things I include in my “Butt Kickin’
Sales Flyers” (important
for marketing, here’s what they should
look like)…
page 42
·
How I use local Classified Ads and FREE Online Ads to
Attract Buyers Fast (samples of what I do and say with
classified ads)… page 47
·
The 3 Best Questions I ask to pre-qualify potential
tenant-buyers (saves you from wasting time with those who
do measure up)…
page 51
·
The EXACT Script I use when a potential tenant-buyer
calls (I tell you the exact wording I use to describe what a
rent-to-own is to buyers)…
page 50
·
Where I get Contracts & Forms for FREE (you can find every form
you need online, and I tell you where)…
page 11
·
I give you the Two Most Important “Legal”
Clauses I put in every contract (and why you should do the same thing … page
is a special insert)
·
Why I don’t Combine
a “Lease” and “Option” into “One Single
Document” like Typical Real estate Agents do (and why that “combo
contract” is such a bad idea!)
Like I said, “NO fluff”. I believe in quality
of information provided versus quantity. I want you to be
able to sit down, read through it in less than an hour, and be able to look up
and say … “I GET IT!”
You’ll refer back to this report as you go
through the actual process, and honestly, I do that myself, and I wrote it! But
that’s WHY I wrote it. To have a reference guide so I didn’t make
the same mistakes twice, and so I knew what worked BEST!
Okay, by now you’re wondering
“what does it cost and how do I get a copy”?
In the next 30 days this Report will be released
through a publishing service for a selling price of $49.00 … but for
a limited time, as the author and publisher, I’m going to make it
available to you personally for only $24.00 (that’s a $25
discount), but with one condition (and we’re going to do this on
the honor system), just promise me you’ll send me a testimonial
within the next 90 days, fair enough?
You can order a copy by clicking on the BUY NOW
button below. My wife or I will send you an email with the report attached.
We usually check orders at least once per day, so you
should have your copy by next day at the latest.
You can wait and pick up a copy at a later time for $49
or you can get your copy now for only $24 by ordering directly from my wife and
I today.
Just click on the “Pay Now” button to order
with your Credit Card today. You can use any major credit card to order, just
look at the left side of the order page and you will see where it allows you
to use a credit card to order. We’ll send your copy of this report to you
within 24 hours by email as a pdf attachment:
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Just wanted to
let you know we found a buyer the second weekend we did an open house. We
even had 2 people at the same time that wanted the house! It was a lot
easier than I thought it would be. Thank you for all your help! Samantha Carlin, We got off to
a slow start because we weren’t using the flyers or signs, just ads
online and in the paper. Once we made the flyers and got signs up, we
started getting more calls. Mostly from people who had friends in our
neighborhood. On the 4th weekend we got somebody who wanted the
house. Here’s some details. We got $3,500 down plus $1,250 a month
(our payment is $987.00) and a buy price of $187,00 (we only owe $153,000.
so we’ll have a nice profit when all said and done) We’re loving this! We might
even buy a investment house so we can do it again! Mike & Stacey Randall Thanks again Michael.
We were making two house payments when we had to move out of state. Without
the rent to own idea you gave us, we might have lost the other house. It
worked out just like you said it would. Thank you , Randy & Shana Mr. Hart,I wanted to tell you we got a “tenant buyer” in about 3
weeks using the plan you gave us. It was scary at first but all worked out
in the end. When we sell we will save almost $9,000 in real estate
commission. I think we will do this again when we sell our next house! Sara Marchon |